Price: $38.00
(as of Mar 23, 2026 12:41:51 UTC – Details)
From the manufacturer
Discover Bumble and bumble Shampoos
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Customer Reviews
4.4 out of 5 stars 287
4.6 out of 5 stars 1,317
4.5 out of 5 stars 1,038
4.6 out of 5 stars 627
4.5 out of 5 stars 1,309
4.6 out of 5 stars 556
4.6 out of 5 stars 1,002
Price
$38.00$38.00
$32.30$32.30
$32.30$32.30
$32.30$32.30
$36.00$36.00
$32.30$32.30
$36.00$36.00
Hair Texture
Curly, Wavy, Straight
Curly, Wavy, Straight
Wavy, Straight
Coily, Curly, Wavy
Coily to Straight
Curly, Wavy, Straight
Curly, Wavy, Straight
Hair Diameter
Fine, Medium, Thick
Fine, Medium, Thick
Fine, Medium
Fine, Medium, Thick
Fine, Medium, Thick
Fine, Medium, Thick
Fine, Medium, Thick
Key Benefit
strengthens + exfoliates
hydrates, reduces frizz
adds volume
moisturizes + detangles
removes excess oil
repairs, color-safe
gently moisturizes
Secondary Benefit
prevents breakage
color-safe, adds shine
color-safe, softens
reduces frizz, color-safe
deep cleansing
strengthens hair
adds shine
What It’s For
for Fuller, Stronger Hair
for Lightweight Hydration
for Instant Fullness
for Curls With Less Frizz
Weekly Clarifying Shampoo
for Hair Repair
for Everyday Cleansing
Is Discontinued By Manufacturer : No
Product Dimensions : 2.36 x 2.36 x 5.67 inches; 8.5 ounces
Item model number : B21E010000
UPC : 072671176872 685428018211
Manufacturer : Bumble and bumble
ASIN : B013XDK0BO
Best Sellers Rank: #55,420 in Beauty & Personal Care (See Top 100 in Beauty & Personal Care) #1,479 in Hair Shampoo
Customer Reviews: 4.4 4.4 out of 5 stars (287) var dpAcrHasRegisteredArcLinkClickAction; P.when(‘A’, ‘ready’).execute(function(A) { if (dpAcrHasRegisteredArcLinkClickAction !== true) { dpAcrHasRegisteredArcLinkClickAction = true; A.declarative( ‘acrLink-click-metrics’, ‘click’, { “allowLinkDefault”: true }, function (event) { if (window.ue) { ue.count(“acrLinkClickCount”, (ue.count(“acrLinkClickCount”) || 0) + 1); } } ); } }); P.when(‘A’, ‘cf’).execute(function(A) { A.declarative(‘acrStarsLink-click-metrics’, ‘click’, { “allowLinkDefault” : true }, function(event){ if(window.ue) { ue.count(“acrStarsLinkWithPopoverClickCount”, (ue.count(“acrStarsLinkWithPopoverClickCount”) || 0) + 1); } }); });
WHAT IT IS: An exfoliating shampoo for breakage-prone or thinning hair.
IDEAL FOR: All hair types that are breakage-prone or thinning.
KEY CLAIMS: After four weeks: 80% of users said hair felt stronger and looked healthier, 86% said hair was easier to style. Consumer testing on 100 women after 4 weeks use of Full Potential Shampoo, Conditioner + Booster.
HOW IT WORKS: This exfoliating shampoo removes buildup that can clog pores. Use as part of the Full Potential regimen to help reduce breakage.